Whew! Gone are the days when shoppers had to wait in lines for hours in order to get the desired gifts, and now all they need is just an Internet connection and a decent device. Any time. Anywhere. Safely and fast. About 83% of buyers have seen the true value of ‘on-the-go’ or ‘home’ – Read More
With an effective eCommerce landing page, you can combine the goals of sales and lead generation on a single page, can’t you? My bad, making such a mistake is as ugly as a mud fence. According to Marketing Sherpa, 48% of landing pages contains multiple offers. In comparison to single-offer pages, this page type confuses Read More
Being in dilemma between country-specific and generic domain extensions is perfectly natural when choosing the name for your online business. While country-specific ones would be a great choice for online stores that target local consumers, some general domain extensions are simply more familiar to customers and business owners.
In the previous article, we’ve highlighted such an eCommerce phenomenon as a pop-up trigger, had a bash at classifying and characterizing the most commonly used pop-up triggers as well as analyzed the best use cases for them. Slowly but steadily though, let’s move from theory to practice and have a look at the real-life examples Read More
Whether you like it or not, pop-ups make up a conversion channel that is here to stay. After slicing and dicing business objectives on setting up pop-ups and carefully thinking over its content and UX, it’s high time to conduct a profound research on where, when and who these pop-ups should be shown to. Do Read More
According to Bloomberg, 80% of entrepreneurs fail their eCommerce stores within the first 18 months after the launch and less than a second is needed for online shoppers to make the first impression. With eight-in-ten* U.S. Americans preferring to shop online, getting them hooked at the first sight is pivotal. No need to say that Read More
Most ecommerce merchants want their products to stand out from the competitors’ in search engines and attract more site visitors. By using Google’s Rich Snippets you can get the desired results and increase up to 30% the number of people who click on your site link.